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Judges

AEO People's Award

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Natalie Wing - GES

Natalie Wing

Commercial Director, GES

Natalie has worked in the events & exhibitions industry for over 20 years and has wealth of experience in event operations, sales, and commercial strategy. As Commercial Director at GES, she leads the organiser and exhibitor commercial teams across the UK and Europe, ensuring organisers and exhibitors alike receive seamless, high-quality service.

Natalie began her career as an Operations Manager at a small independent organiser, gaining hands-on experience in event management and delivery. She then spent five years at Breast Cancer Care, organising their special event program to drive fundraising and increase awareness of the work the charity did. In 2012, she was fortunate to be one of the Venue Managers at Eton Dorney for the London Olympic Games, overseeing venue operations for the rowing competition. Since joining GES in 2013, Natalie has been instrumental in driving business growth, developing strategic partnerships, and delivering outstanding event experiences. Natalie is also proud to be an active Board Member for Women in Exhibitions and an advocate for driving change and progression in our industry.

Testimonials

  • I think for us to actually champion the amazing people that work in this industry is to be hugely applauded and to be able to recognise the incredible talent that lives and breathes in our world is very important
    Lisa Tyson
    Deputy Managing Director, Aztec Event Services
  • It's the people that make the industry, without the hard work and determination from all of them we wouldn't have what we have today.
    Kane Thomas
    Commercial Director, Full Circle Events and Exhibitions
  • Everyone is doing such a good job in the industry that even being nominated was such a proud moment for me
    Daniel Burton
    Winner of Newcomer of the Year 2026
  • I’ve worked so hard to get to where I am and I wouldn’t be here without my team. I love being with my team and the events industry so this is a true recognition of all my hard work
    Karen Abarian
    Winner of Senior Marketing Manager of the Year 2026

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